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How to Get TV Exposure as a Doctor in 2013
Wednesday, November 17th at 2:30 p.m. eastern time, I will be leading an ExecSense webinar entitled, How to Get TV Exposure as a Doctor in 2011. Wednesday, November 17th at 2:30 p.m. eastern time, I...
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PR for Complementary Health Care Practitioners
When I began working in the arena of health-oriented PR, trying to get the media to do a segment on herbs, acupuncture or bodywork was a challenge. Times have changed. Now CNN, the Today Show, Time and...
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Media & Medicine: Developing a Medical Practice Utilizing PR
If you’re a physician looking to market your practice or reach out to new patients, keep in mind that physicians, more than those in other professions, can benefit from an effective media campaign....
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The True Value of Medical PR
As a physician, when launching a PR and media relations campaign you can have a number of objectives. Your aim may be to bring in more patients, to establish your practice, to establish yourself as one...
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Complementary Healthcare: An Industry that Defied the Recession
The complementary health care market is one of the few arenas that has not been hard hit by the current ongoing economic downturn. This is particularly true when it comes to nutritional supplements....
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Building A Medical Practice Through Media Relations
There are several reasons why physicians, more than those in other professions, can benefit from an effective media relations campaign. The traditional media is how most consumers and potential...
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